Whoa! Look at this Floating Record Vertical Turntable
Chicago-based startup, Gramovox, has taken to Kickstarter to introduce its latest creation: the Floating 
Record Vertical Turntable. As the name gives away, this system plays a person’s vinyl in an upright manner, as opposed to flat upon the turntable.
The Floating Record is rather compact – 16″ (h) x 17″ (w) x 10″ (d) – and is described by its creators as “a high-performance turntable that plays your records vertically through built-in, dynamic, full-range stereo speakers (or via RCA line out).”
The belt drive system looks to run in a similar way to that of an old school projector and is capable of playing 33 1/3 and 45 RPM records. The vinyl is held against the plate using a black knob (named the Record Clamp) that can be easily screwed on and off the album. This system comes with the option of a maple or walnut base.
“We reimagined turntable technology that uses audiophile-grade materials and components,” reads the product description by Gramovox. “The result is a visually and mechanically sound way to experience vinyl music.”
It continues: “At Gramovox our design philosophy is to reimagine vintage audio design with modern technology. In this spirit, we sought to reimagine the record player. We yearned for a visceral vinyl experience that showcased the record as both art and a medium to produce analog sound. The result is a high-performance turntable that plays your records vertically—producing the illusion that it’s floating.”
The floating turntable consists of built-in speakers, which can be bypassed for those who’d rather connect the player with a different sound system.
Gramovox explains that the Floating Record player can be used within minutes of pulling it out of the box, as there is no need to set up a cartridge or “purchase additional outboard gear” like phono pre-amps and amplifiers.
The Floating Record player Kickstarter campaign runs until July 28. You can learn more about the product right here.
-Adam Grant
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